Don’t go at it alone

By Daphne Zollinger | Published Wednesday, April 4, 2018

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Are you considering selling your home soon? Maybe you’re thinking you don’t need a realtor and you can just do it yourself. How hard could it be, right? But there is more to it than just putting a for sale by owner sign in your yard. Here are a few things to consider if you’re thinking about going solo.


The real estate industry has a language all its own: title insurance, surveys, inspections, earnest money, option fees, escrow, financing, contingencies, disclosures, required addenda for specific types of properties – the list stretches on. There are also legal issues to consider. Wise County realtors are well-versed in the transaction process. The time you’ll need to dedicate to educating yourself is better spent prepping your home to be sold.


Selling a home requires more time than you may realize. Your first step will be determining an appropriate asking price. You’ll need to analyze the current housing market in your area. Then you’ll choose marketing methods and keep a flexible schedule to show your home to prospective buyers. Wise County realtors are up on the latest in marketing and understand how to accommodate buyers’ and sellers’ schedules.


The housing market is fluid, creating changes in market conditions with updated laws and regulations. Wise County realtors stay current on these changes, resulting in navigating today’s real estate transactions competently.


One common mistake owners make when selling is setting the price incorrectly. A mistake may cause a substantial amount of money to be left on the table, while overpricing your home can be equally detrimental. Homes initially priced too high may linger on the market, giving the impression that something is wrong with the property.

The biggest reason most people try to sell their own homes is to save the realtor’s fee or commission. But even if you just want to sell to a friend or family member, it is a good idea to have an experienced professional handle the business.

After seeing how much a realtor can do to help you get the best value for your home, it’s easy to see they are worth the investment. For information about buying or selling a home in 2018, visit, a member of the National Association of Realtors.

Daphne Zollinger is president of the Greater Denton/Wise County Association of Realtors.

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